Education Division: Part 1 – Personalized Coaching Sessions

Angelsea-Urban-New Jersey Photographer_ NJ Wedding and Engagement Photographer_ Long Beach Island Portraits_737PERSONALIZED COACHING SESSIONS – Choose your own adventure style

Last week I briefly outlined the details for the new Education Division. You can read more about this details here.

You have probably seen lots of photographers offering these sessions recently. So which do you choose? My best advice would be to consider it a similar choice as if you are choosing a photographer or any other service you are considering hiring. Choose the one who speaks to YOU and YOUR vision the most. Every one has a different style of learning and teaching. Everyone has different personalities and experience behind them. Do you want to learn about photography? About business? About graphics? To be inspired? If you are truly trying to improve a skill then carefully choose where you invest your money and who you will be learning that skill from.  

You want to be investing in someone that will teach you the formula for success – not the answer to the equation. The answer to the equation may only be a quick fix, but one that will likely leave you investing in another coaching program next year to find out why your business is not where you thought it would be.

This is not a big pitch in trying to tell you that I am the best, please hire me, I can do everything for you….choose me…. because I can’t.

If you are looking for amazing graphics ideas, jaw dropping marketing campaigns that will triple your business overnight, motivational speaking that will make you feel like you can walk on water, please do not hire me because I will surely leave you disappointed. I too, hire these amazing people when I can because I too, need to help in those areas. I will gladly recommend great people that I trust will do a fantastic job for you.

What should you hire me for? The handful of areas that I do have a formula for and experience in.

1. Financial Management and Organization – For both business & personal finances.  I have proven success in this area by managing multi-million dollar companies to the sole proprietor one person business owner who is the sole bread winner at home. I can help you by giving you the tools and training necessary for you to run your business for long term success.

                              If you are going to spend your time and energy on it as a “business”, make sure it’s profitable. Period.

It’s not about the money or achieving some sort of big financial success. And you are looking to get rich, quick, then I am not the right coach for you. Building a business on a strong foundation takes time. I don’t know about you, but if it’s not making money, I’d rather be baking cupcakes with my kids and spending time with my family. If it’s not profitable then it’s just a hobby that is taking over your life while you call it “work”.  If it’s a hobby – then it’s a hobby – and let’s set it up in a way that you can enjoy it, that it’s not taking over your life, and that you aren’t investing your personal funds and family budget. Are you spending so much time on your business but your bank account doesn’t reflect that? Are you collecting enough money but don’t know why there is nothing left over? Is your profit margin set up for a sustainable business? Coaching sessions in this area will focus on your priorities for your business’s financial & organizational goals and determine the steps we need to take to get you there.

2. Business Management – General Business (non-creatives) Having personally managed more than half dozen companies both large and small, I have created business management systems that work. If you are a start up company, I can teach you how to create sucessful custom systems BEFORE having to realize your original systems didn’t. If you are an existing business, I can help analyze your situation and help you navigate custom solutions so that you can regain control of your business. My consulting firm works with clients from restauranteurs to general contractors to musicians. From start ups to human resources to payroll management, we have seen it all and can assist you in taking your business to the next level.

3. Business Management – Photography or Creative Business I have one of these. I totally get it. The words “Business management” may not even be on your radar. But you need it to be. Without the proper business management systems in place, you might find yourself hating your camera, your paintbrush, your cupcakes, your accessories, fill in the blank. Running a creative business, as a creative, is difficult to navigate. It’s difficult to turn a profit in a creative business. Taxes, Profit & Loss statements, licesences, insurances – these are all making your eye twitch just reading them aren’t they? How much do you charge for your services? What should your packages be set up to be? How do you know when you are spending too much in one area? I can help you with a plan to tackle these things and get you right back to dreaming about design, landscapes, frosting, and paint colors.

4. Portrait Photography – Fundamentals  Are you a budding photographer who wants to improve your skills technically? Are you interested in learning how to work with and pose newborns for photographs? Do you find yourself frustrated with editing programs or time spent editing your images? Would you like to improve your retouching skills to remove people, blemishes, backgrounds, etc? Are you looking for a way to find your photography style? Would you like to learn more about working with people? Looking for a way to sell to clients without being “sales-y”? Looking for the best vendors to print your images? Tools to help you track your new clients orders? How to network with other local photographers? Want to learn how to shoot with film? Maybe even develop your own pictures in a darkroom?

I’m sure you can fill in the blank with a ton of additional questions that have to do with portrait photography and I can help. My foundation in photography started in portraiture back when I aspired to be the next Anne Geddes and used to put babies in clay pots with flowers in their hair!(Sorry Noah, who is now 16 years old for allowing me to experiment with you – good luck on your driving permit! Oh to have a copy of that picture now. lol) My love of babies and photography inspired me to experiement artistically since high school and after a failed attempt of life in a cubicle, I being pursuing portrait photography on the side many moons ago. It’s crazy this little thing called photography – ever changing in technology and in style – but the fundamentals are still the same. Coaching sessions in this area will touch on these questions and more tailored to where you are at in your skill level and interest.

5. Wedding Photography – Delivering a remarkable wedding photography experience for your client  Wedding photography is an entirely different market, client, and mindset. To run a successful wedding photography business takes time, dedication, persistence, massive organization, patience and people skills. (Not to mention the business financial side of things, like packages, pricing, etc) I initially learned the business of wedding photography working for a talented photography studio during the ancient days of film photography for weddings before it was the trendy and fun thing to do. Learning everything about the business from the client inquiry to final album delivery – they were amazing lessons that I didn’t even know I would be referencing all of these years later – because they work. Since then I have taken those same lessons of building client foundations and translated them to my own wedding photography business. I have had every kind of experience – from dealing with digital card failure on a wedding day, to having a cancellation the week before the wedding. From lighting the reception halls, to organizing a successful timeline, from working with wedding vendors for future referrals and how to help your clients have an amazing wedding photography experience. Coaching sessions in this area will touch on this in depth and more, about the ins and outs of delivering a remarkable wedding photography experience for your client.

6. I want it all – Maybe you are starting from scratch or maybe you should be. Maybe you are knee deep in a rebrand or complete remodel for your business and in the thick of confusion and want to touch on all areas. This coaching session will cover where you are at in each of these areas above for your business overall and get you off the machine of suffocation and onto a plan. Baby steps. We’ll do it together.

 

What does it include? How much is it? Where is it? and all that jazz…. 

 

Each of these above tracks are available as a On-on-One personalized Coaching session.

How do I sign up?

First – Choose a track #1-6

Each Coaching Session will include 3 hours of one-on-one time tailored specifically to your needs for that track. This will get down to the nitty gritty. If it’s business finances, maybe you need a budget, if it’s photography we can talk about exposure triangles and how to get it right without photoshop. Tailored to where YOU need it most to maximize our time together.

Each session will come with a prep-kit for you to complete before your session. Let’s not waste a minute together figuring out the “what” part of your session. With the prep kit we can skip directly to the “how” during our time together so we can dive in and get straight to work.

Sessions are scheduled either at my residential studio at the Jersey Shore, or online via Skype or Google chat.

Bonus mini headshot session + lunch for all in person coaching sessions! 

Cost of each session is $450 and is payable in full or in two equal payments, due before the session.

Dates are extremely limited and will be posted in the newsletter first for subscribers. If you have not yet subscribed to the newsletter, you may do so here: Newsletter SIGN UP

While you’re there, hit “like” to stay on top of all other updates or just to follow my work or hang out with like minded people. We love company. 🙂

Note: (If you find the posted dates don’t work for you, or if you work better in smaller increments of time, spaced over weeks or months, inquire within so we can determine a plan just for you or get you first dibbs on the waiting list for other dates.)

 

PS. Here’s a little sneak peek into what’s in store for ALL Portrait clients later this year!!!!

View More: http://kesterimagery.pass.us/hhb
The next available coaching date is: Friday February 21st. Please inquire within. 
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To book your session, please contact Angelsea Urban  angelsea@creativeeyephotography.com

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Join me at the Delight Retreat in Virginia this Spring

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I am so excited to be serving as one of the leaders at the upcoming Delight Retreat  in Virginia this April!!! If you have not heard of Delight, their mission is this:

Our desire is to enable young women in the creative arts and pursue their God-given talents while also helping them define what it means to be a woman of purpose. What began as a vision for young women who want to use their gifts and talents in photography has become a passion to bring truth, hope and healing to young ladies. We’re about being real, raw and relevant: whatever you are facing, others have been there too. You will find a community filled with stories of grace, redemption and mercy. You’ll find inspiration to help you grow not only in your talent, but also in your faith!

What an amazing organization helping teenage girls to find their path and purpose through their creative talents! This is not just for aspiring photographers, but open to any teenage young lady 14-20 who is pursuing the creative arts. Including but not limited to culinary, visual, or performance arts. There are community groups forming across the country, and the online community is growing daily.

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This is the second year Delight has offered a retreat to young ladies ages 16-20. The vision of the retreats is designed to invest in you, as daughters of our Heavenly Father, creatives, dreamers, and entrepreneurs. It’s about encouraging you, strengthening you, and equipping you to go out and change the world through your unique and incomparable talent, imagination and creativity.

This year there will be two retreats, an East Coast one in Virginia, and a West Coast one is Washington State. If you are a young female creative entrepreneur, I hope you’ll consider joining me in Virginia.

I am thrilled that Erin & Kristin invited me to be a part of this event and I couldn’t be more excited to see the group of women that are being drawn together from all over the country. I hope that what they see in me is a benefit to at least one and that I can properly fulfill my role as a “leader” to these young ladies.

To learn more about the Delight Community click here: http://www.delightandbe.com

For more information on the Retreat info click here: http://www.delightretreat.com/#/details-2/ 

There is also a video from last year’s attendees if you’d like to get a first hand review on those who attended in the past.

 

Check out some pictures below of the 200 year old Farmhouse (nestled on 25 acres!) that was rented by the organization for this retreat.

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Mother and Daughter Lifestyle Newborn Portraits | Angelsea Urban | TriState Pursuit 31

Some of you may remember Amy and sweet little Brooklyn from this post here, where I had the amazing opportunity to photograph Brooklyn’s birth. The day this precious baby came into this world. A brand new family was born. I heard the first cry. I saw the first tear. I witnessed a woman become a mother and a man become a father.  I saw and felt every emotion that make us precious and human and imperfectly perfect. An awesome experience as both a mother and photographer and a true honor I’ll never forget. I quickly fell in love with birth photography and it didn’t take much at all. I was undone. (Just click on the link and watch the video and you’ll see why I was such a mess!) lol

So when the opportunity came for a casting call for a styled shoot I was helping to put together for the TriState Pursuit 31 Group, I was so excited when Amy said that she and Brooklyn were available! A fellow photographer, Amy knew exactly what she would be getting herself into and made our jobs effortless. Both she and Brooklyn were perfectly coordinated with their ivory cable knit and rose hues. And Brooklyn was not without her adorable smile! With the help of wardrobe coordinators, set designers, hair and make up artists, florists and incredible help, this Mother and Daughter Portrait Session was just over the top with beauty and grace.

 

 

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To book your session, please contact Angelsea Urban at: http://portraits.angelseaurban.com/#/contact/ or email angelsea@creativeeyephotography.com

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Earliest reservation available late February/early March 2014.
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Creative Directors: Angelsea Urban & Kathy Bryan Azar for Tri-State Pursuit 31

Websites: www.angelseaurban.com & www.katherineazar.com

Wardrobe Coordinator: Becka Pillmore ~ Website: www.pillphotography.com

Caterer: Amie Bigelow Falk ~ Website: www.imagesbyamie.com 

Venue: American Swedish Historical Museum ~ Website: www.americanswedish.org

Set design: A Styled Fete – Xiomara and Willie Roman ~ website: www.astyledfete.co

Other props: Maggpie Vintage Rentals ~ Website: www.maggpievintagerentals.co

Florist: Autumn Snow Floral Design – Stacy Franz and Jamie Schrader

Website: https://www.facebook.com/pages/Autumn-Snow-Floral-Design/144540518940168 

Hair Styling: Brittany Garro & Stephanie Marceli or Karma Salon & Spa

Website: http://www.karma-salonandspa.com/

Makeup: Amy Guirate and Erica Grisafi Greb of DUO Makeup Artistry ~ Website: www.duomakeupartistry.com

 

 

 

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Education: Coaching, Workshops, and Resources oh my

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Hello friends!

Over the next several weeks I will be detailing out the new plans for the 2014 Educational Division for my business. It’s no secret that in the past I have worn two separate hats; one for my photography passion and business and one for my Consulting Business. Recently over the past couple of years, the two have been finally playing nice and working hand in hand. THIS in itself is a miracle and an act I never thought possible or just didn’t know how to do. Having two completely separate worlds – the business world where black and white meant, exactly that: a  white word document with black times new roman font double spaced and justified. And then in the photography world where black and white meant a sweet family was having a timeless moment and I was there with my camera creating photographs for them to cherish for generations. Yeah – it was THAT different for years! Constantly shifting gears for the client before me.

But – times have changed, THANK GOODNESS and now there are more and more photographers and creatives who are seeking “consulting” services for themselves (but they all call it “mentoring” or “coaching” which I am still getting used to lol.) I still love working with restaurants and hotels and private companies, but now I also get to incorporate my creative passions as a consultant or “coach” and I couldn’t be happier!

As a photographer or a creative entreprenaur, I get it! I really truly do. I know the struggles of pricing and profits and bookkeeping and how it stifles the creative spirit. As a business person by nature the creative spirit in me often fights with my business head preventing me from taking more risks which is sometimes good and sometimes bad. But for those who are seeking to earn a living – an actual living – from their creative entrepreneurship, it’s imperative that sometimes the business head wins.

So over the past several months I have been working on ways that I could bring new services to creative entrepreneurs, while continuing to offer customized business services to “regular” entrepreneurs and small – meduim business owners. Creating a new branch of my business and brand became necessary, especially considering there are 6 areas of service and trying to keep track of it all and separate from my photography, well, it just became necessary.

I will be rolling each new division out over the next several weeks as not to bombard readers and friends with too much info. And frankly, I’m still organizing it all in my head and working on the new websites and visual graphic elements and trying to schedule these sessions through tax season while still booking portrait sessions!

Oh and let’s not forget the snow days. Yes, lots of snow days  – (and all the parents said – “oh ok, I totally get you now”. lol)

Here are some highlights about what’s to come; each category will be further detailed in the coming weeks:

PERSONALIZED COACHING SESSIONS – Choose your adventure style 

You have probably seen lots of photographers offering these sessions recently. So which do you choose? I will be outlining some of those answers and why I chose to go in the direction that I did with my new personalized coaching sessions for 2014. Topics will include:

    1. Financial Management & Organization
    2. Business Management – General Business (non-creatives)
    3. Business Management – Photography or Creative Business
    4. Portrait Photography – Fundamentals
    5. Wedding Photography – Executing a successful wedding photography experience for your client
    6. I want it all

HANDS ON WEDDING TRAINING for PHOTOGRAPHERS

Yes, training and support on an actual wedding day. When it counts the most. We will tackle reception lighting, family portraits, pre wedding questionnaires, same day slideshows, and much much more! Cannot wait to roll out this new program and details!

WORKSHOPS

In case you haven’t seen it yet, Heather Dunnigan of Denim + Grace Magazine and I have teamed up to produce a 2o14 workshop program that will knock your socks off! Spots are limited and filling up quick. I will talk about Cultivate and more when I highlight the new workshop extension of the education division soon.

RESOURCES

From The Photographer’s Business Toolbox to new online video tutorials to business planning kits, free e-books and more. We have been busy churning out some amazing content and are putting the finishing touches together. There is SO much in store for the Resource section of the education division. I cannot wait to share all of the details of the new and exciting resources!

STYLED SHOOTS

YES yes and YES! I love creative projects and putting together photoshoots that in the past that have given me such great inspiration as a photographer. Working with an amazing collaborative team and together creating a visual project we are all proud of and totally inspired by. This year I will be putting together some amazing personal projects and I hope you’ll join me as I open up these events as mini workshops to photographers. More details to come as soon as more plans are solidified.

COMMUNITY EVENTS, PHILANTHROPY, & MINISTRY

I have been privileged to serve in several organizations that are near and dear to my heart. I will be sharing more about my involvement in these organizations and why I support them and how you can too if you feel so led. I hope you’ll join me as I highlight some amazing people and communities and perhaps you can find a new endeavor to become more involved with as well.

So stay tuned friends! There are more exciting changes happening for portrait clients too! Be sure to stay in touch below to stay up to date on available dates for coaching, workshops, resource launches and more! Thanks for reading!

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To book your session, please contact Angelsea Urban  angelsea@creativeeyephotography.com

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Earliest reservation available early March 2014.

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Newborn Lifestyle Family Portraits | Robinson Family | Angelsea Urban

Oh sweet baby boy! Lifestyle Newborn Family Sessions are one of my very favorites since I get to squish and cuddle and love on babies that are just days old! Each of these sessions take place at my residential studio in Southern Ocean County, NJ.

But THIS session was such a pleasure. If you follow me on Facebook or Instagram (if not click the links) I shared some of the reasons why I so enjoyed photographing this little 4 day old Toby.

4 days old and his entire life ahead of him. I had the pleasure to photograph his big brother’s newborn portraits, and his parent’s wedding before that. Watching this little family build a life and legacy before my eyes and having the privilege to tell the story of their family through each chapter.  Being a photographer is not just about having a fancy camera, it’s being invited to participate in a moment that belongs to someone else. A defining moment in their lives.

Whether it’s a new baby, a new relationship or a family cherishing an everyday moment together,  I hope I never take that invitation for granted and can continue to serve my clients and tell the intimate story of their family.

Thank you once again to this beautiful family for inviting me to tell the next chapter in your story. Here are some of my favorite portraits from your session.

XOXO,
Angie

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** Currently booking late February portrait sessions. To book your own family portrait session please visit www.angelseaurban.com 

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